• Hasbro Star Wars 2012 Line Package Revealed

      2012 ushers in a return to the beginning of the Star Wars saga with Episode I in theaters. It seems only fitting, then, that the iconic Phantom Menace Sith Lord should land himself on product packaging spanning the entire Star Wars saga.



      Bill Concannon, principal at packaging design firm PILOT, and Stacy Cheregotis, director of global product development at Lucas Licensing, answered a few questions about the new 2012 line look and when fans can expect to start seeing it on store shelves. Read the full story at StarWars.com and then let us know what you think of the new design below in the comment section!



      Buy the hottest collectibles from: BigBadToyStore.com and BriansToys.com.


      Comments 6 Comments
      1. JediTricks's Avatar
        JediTricks -
        I absolutely dislike it. Maul looks ridiculous up there, just too much, and the curve doesn't fit the Star Wars style (it fits the Neimoidian designs in Ep 1, but that's about it). It feels simple and unimportant, and for the figure card, the bubble looks complex without allowing focus on the character.
      1. SirSteve's Avatar
        SirSteve -
        I am not feeling it much either....
      1. Darth Metalmute's Avatar
        Darth Metalmute -
        The anniversary is just another reason for Hasbro to exploit Maul again....
      1. Mr. JabbaJohnL's Avatar
        Mr. JabbaJohnL -
        Hasbro didn't design these. It's for all Star Wars products from all licensees, as they've been doing since 2005.
      1. Blue2th's Avatar
        Blue2th -
        Quote Originally Posted by Mr. JabbaJohnL View Post
        Hasbro didn't design these. It's for all Star Wars products from all licensees, as they've been doing since 2005.
        Who inspired that?...Satan perhaps? Isn't that special.

        Maul sticks out like a sore thumb with the hot red over the cool blue. Unmistakable and the first thing that will catch the eye in the toy isle. I don't know who else they could put on there for the anniversary.

        Though with the actual figure that's in there's picture on the left side, when you are flipping through them to find your character they might easily fall off the pegs with the hook facing the same way. Something they probably didn't consider in design.
      1. Tycho's Avatar
        Tycho -
        I'm thinking that maybe they'll take an iconic character from each movie and use it for the packaging character at the top right for the next few years:

        2012: Darth Maul
        2013: Chewbacca?
        2014: Jango Fett?
        2015: Yoda?
        2016: General Grievous?
        2017: Jabba the Hutt?

        OK - we've had Vader. Original cards once featured Luke & Leia. POTJ had Obi-Wan.

        R2-D2 (with C-3PO?) might be a good idea. But these others would look cool. Chewie roaring with the SW logo behind him has never been done. His artwork for the Chewbacca Unleashed figure would make a great inspiration to begin the packaging with.

        Would a Chewie card be cool or what?
    • Recent Forum Posts

      jkno

      Fan made replicas and helmets

      RS Prop Masters Stormtrooper armor and helmet built for me by a good 501st friend:

      jkno 7 Hours Ago Go to last post
      Bel-Cam Jos

      Free Comic Book Day

      Next weekend (so you'll have a week, instead of a few hours, to plan your voyage), it's back. No SW, ST, GI Joe, or TF comics as far as I have seen online.

      Bel-Cam Jos 11 Hours Ago Go to last post
      Bel-Cam Jos

      The Black Series 3 3/4" now a Walmart exclusive

      I... can't... breathe over that one!

      (but I'd like to find some Hans or Leias or Reys).

      Bel-Cam Jos 11 Hours Ago Go to last post
      Bel-Cam Jos

      Reading!

      Star Wars Psychology, edited by Travis Langley. It's a book, about psychology, using SW situations, characters, and concepts. Uh, yeah. It's not bad (that

      Bel-Cam Jos 12 Hours Ago Go to last post
      Bel-Cam Jos

      Bones

      Last week: tough to watch Hodgens' bitterness (a bit much and over-the-top, IMO; I wonder if the actor researched paraplegic reactions or just made assumptions

      Bel-Cam Jos 12 Hours Ago Go to last post
      Bel-Cam Jos

      New Hallmark Ornaments for sale on Saturday

      My guess? Constable Zuvio.

      Bel-Cam Jos 12 Hours Ago Go to last post
      Darth Carlos

      The Force Awakens Micro Machines!!!

      History of SW Micro Machines part 3.
      http://www.starwars.com/news/think-b...achines-part-3

      Darth Carlos 12 Hours Ago Go to last post
      jpins

      New Hallmark Ornaments for sale on Saturday

      Limited ornaments usually aren't revealed until a few weeks before the event.

      jpins 1 Day Ago Go to last post
      JimJamBonds

      How did you spend your Saturday?

      Work, ran, interwebs, sleep, food. Up for the late shift.

      JimJamBonds 2 Days Ago Go to last post
      JimJamBonds

      How is the weather by you today?

      42 and raining.

      JimJamBonds 2 Days Ago Go to last post
    Single Sign On provided by vBSSO