• Star Wars Volkswagen Commercial Heading to Super Bowl

      Volkwagen of America, Inc. recently announced that it will premiere two 30-second television commericals during the 2nd and 4th quarters of Super Bowl, and one of them will have a Star Wars theme. The ads will showcase two new vehicles, the all-new 2012 Passat and the 21st Century Beetle, months before they arrive in dealerships this Fall.




      "We've partnered with Lucasfilm for the all new Passat ad, leveraging the emotional heritage of both Star Wars and Volkswagen to create a memorable moment," said Tim Ellis, Vice President of Marketing for Volkswagen of America, Inc.


      With its all-new 2012 Passat ad, Volkswagen bringsStar Wars to one of TV's most talked about events. Accompanied by John Williams' iconic "The Imperial March," the spot features the most infamous villain in the galaxy, a pint-sized Darth Vader who uses the Force when he discovers the all-new 2012 Passat in the driveway. Head on over to StarWars.com for more photos.
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