In 2012, Hasbro will also celebrate the movie release of G.I. Joe: Retaliation, to be distributed by Paramount Pictures on June 29th, with an extensive line of action figures and roleplay items. The movie and product line, based on Hasbro's G.I. JOE brand, will feature classic characters from the G.I. JOE vs. COBRA saga including legendary ninjas SNAKE EYES and STORM SHADOW. Continuing the blockbuster year, Hasbro will introduce new licensed toy lines in support of major motion pictures from Marvel including THE AVENGERS and THE AMAZING SPIDER-MAN as well as new STAR WARS products supporting the theatrical release of Star Wars: Episode I The Phantom Menace in immersive 3D.
Hasbro will also have new products on display in support of several Hasbro Studios produced series currently airing on the The Hub television network in the U.S. including TRANSFORMERS PRIME, TRANSFORMERS RESCUE BOTS, POUND PUPPIES, MY LITTLE PONY FRIENDSHIP IS MAGIC, THE ADVENTURES OF CHUCK AND FRIENDS and products in support of an upcoming animated series based on the Company's LITTLEST PET SHOP brand.
"It is an exciting time for Hasbro as our brands continue to engage families around the globe," said John Frascotti, chief marketing officer, Hasbro. "We look forward to kicking off another year full of innovation across our classic and new brands with new toy and gaming introductions as well as a variety of entertainment experiences including movies, television programming, thrill rides and more."
Details about Hasbro's brand and product highlights to be celebrated at Toy Fair include:
STAR WARS Line
With excitement for STAR WARS hitting a fever pitch in 2012 with the theatrical release of Star Wars: Episode I The Phantom Menace in immersive 3D, Hasbro is introducing two new STAR WARS expressions called STAR WARS FIGHTER PODS and STAR WARS AMP'D. With STAR WARS FIGHTER PODS, iconic STAR WARS characters get a collectible new gaming twist featuring micro heroes and mega battles! Players use FIGHTER PODS to knock down as many figures as possible. Spin, Launch or Roll your Pod into battle...even connect your Pods together or place your figures on top or inside of them for extra "power"! More than 100 STAR WARS FIGHTER PODS figures will be available in a unique new style from all six STAR WARS films and The Clone Wars animated series--collect them, set them up and knock them down in head-to-head battling play! In fall, kids can gear up for battle with STAR WARS AMP'D. For the first time ever, kids will be able to quickly and easily customize the most iconic STAR WARS vehicles and prepare them for any mission: land, space, sea or air! In 2012, the line features 9 figures and 6 vehicles.
For all of the other brands, read the article at ActionFigs.com