By JediTricks
Published: March 21, 2009
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Hasbro just gave us some rather sad news about one of our favorite Star Wars sub-lines: Titanium Series. It seems the line hasn't been performing well enough for Hasbro's needs, and is being mothballed at the end of this year. Here's the original news straight from our Hasbro Q&A:

SSG: Titanium Series has suffered another indignity by not being included at New York Toy Fair. With recent significant price increases, a continued focus on pointless repaints, a general feeling of lack of support from Hasbro for pretty much the life of the line, canceled and displaced molds (some shown at the '08 Toy Fair), what is happening with Titanium Series? Fans keep asking about the line, and Hasbro keeps saying they will give it more attention at the next venue, only to get shorted again. What does the future hold for this line that is in many ways the only outlet for most Star Wars vehicles in toy form? Are sales at least solid enough that Titanium collectors can relax their fears a bit for the foreseeable future, or is the line considerably weaker than the 3.75" figure line and thus vulnerable in these uncertain economic times?
Hasbro: Titanium is indeed a much less-collected sub line that the 3-3/4" line. In the first year of Titanium vehicles, the line showed promise, but the audience never materialized to grow the collecting base. Since them, we have struggled with the amount of new tooling the line could justify along with the extraordinary number of new/refresh items the line needed to stay productive at retail (an outcome of the smaller batch sizes). While we feel that this year we are giving it some great attention and some exciting new tools, this will be the last year for Titanium. The line will be put on hiatus after 2009.

Feel free to post your frustration on the matter in the forums thread about the line's cancellation.





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