GalacticHunter.com: Due to the cost of producing plastic playsets for the 3 3/4" action figures being so high, would you ever consider updating the old Toltoys or Palitoy cardboard style Death Star playset with new graphics? There's hardly any plastic pieces so production costs would be low. Hasbro: We have looked at cardboard (and other materials) but have been underwhelmed by the results and believe that the majority of fans (kids and collectors) probably would be too. GalacticHunter.com: I loved the Jabba's Sail Barge R2-D2 with bar tray you released in 2004, however it's disappointing that he didn't have an open slot in his dome for Luke Skywalker's lightsaber hilt. The original 1998 R2-D2 with launching lightsaber was far from accurate in design, due to his oversized third leg and the ignited lightsaber inside him. Have you considered redoing a more accurate version in the future with just the lightsaber hilt hidden in his dome? It's one of the only remaining R2-D2 variants we still need. (From reader 'shabbyblue') Note: We could also use a re-release of the Bar2-D2 with a sturdier bar tray! The plastic on the previous release was a little too pliable. Hasbro: Yes, we have considered this (the saber-launching version) as a future R2-D2 update we could do. Good point on the serving tray, too - we'll take that into account. GalacticHunter.com: With tooling very similar to the Emperor's Wrath Darth Vader figure, are we ever likely to see the nixed CD-ROM Darth Vader (Bespin Confrontation) actually released? There are a lot of "samples" of this figure out there, so why not use it? Seriously -- it's very close in detail to the Emperor's Wrath Vader which has been released several times with different deco. Hasbro: We'll look into it thanks. JediDefender.com: The new pictures of 2007 wave 2 were really fantastic! It was great to see that both the new Death Star Trooper and Rebel Honor Guard figures appear to be super articulated. Both have removable helmets (another great feature) with unique and fairly generic likenesses. Are the faces based on anyone in particular in the Hasbro organization as some past figures have been, or are they just random? Hasbro: They are not based on anyone at Hasbro. JediDefender.com: Is there any chance of a variation on the Death Star Trooper in a grey costume for the Death Squad Commander from the vintage line (and just barely visible in A New Hope)? Hasbro: Down the road it's a possibility, but there are no plans for next year. JediDefender.com: There was some hope for the poncho with the McQuarrie Concept Boba Fett figure. Is the poncho a scrapped idea or just not included in the photo we saw? Hasbro: The figure does not have a poncho. JediInsider.com: With so many new Star Wars video games coming out these days, and with kids being so into video games these days, has there ever been thought about doing a line of figures based on them again? Hasbro: Yes. JediInsider.com: Do you think we will ever see a return to where the toy market will support the release of large vehicles and playsets like back in the 80's? Hasbro: Older kids (10-12 year-olds) who were once active in action figures have left the category entirely in favor of videogames and other pursuits. So we won't see the return of these kids to the category - they have aged out. Combine that with more TV shows and movies, and more toy lines, vying for attention and it means there's a smaller share of the pie for the existing boys brands. I think it's challenging for many boys brands to make playsets work, including Star Wars. We do not preclude playsets from Star Wars, but we would lean in the favor of large vehicles. There are some large vehicles in the mix, but it's too early to commit to what those might be other than what info we have already given previously. JediInsider.com: Now that 2007 is almost upon us, can you give us any hints as to what characters we might see done for the VOTC line next year? Hasbro: That will be revealed soon - at Toy Fair or around then. Right now it is too early to reveal. Rebelscum.com: Several years ago, during one of the past Fans' Choice competitions, you offered as one of the possible voting options a Rebel disguised in as a Scout Trooper. While this figure did not win, it certainly seems to have been a precursor to the recently released Flip-Visor Scout Troopers. Was this figure the basis for the current Scout Troopers? Any chance we'll get out Rebels in Scout Trooper disguise figures as well? Hasbro: It was not the basis for the current flip-visor Scout Trooper, as that was a new concept. We currently don't have plans do to a Rebel disguise Scout Trooper, but it's certainly a cool idea for down the road. Rebelscum.com: Since you aren't giving specifics on figures for next year, how about answering this: We've heard you want to do an updated version of Luke Skywalker from the second Death Star, however would you offer a variation to this character? He fights Vader and his flap is closed, and after the battle and after the Emperor's lightning, his flap is open. Which version of Luke would we see? Would we get both? Next year maybe?! (I know you said no specifics, but I have to inquire, just this last time tell us when well see this guy!) Hasbro: When we do this figure (and it's a matter of when, not if, since he needs to be done) we'd probably do just one version, then come back at some point and do the other. Since a torso tool is significant (as compared to a head) we'd have to do it this way. Rebelscum.com: In terms of the Comic Packs, is this going to be the only series of action figures looking solely on the Expanded Universe? Because that leaves a massive hole in everyone's collection. Especially seeing that, apart from Splinter of the Mind's Eye and The Thrawn Trilogy very few, if any, Star Wars books have been made into Comic Series. Do you intend to do a wave of EU figures in next year's or even 2008's series of figures based entirely on figures that couldn't possibly be included in the Comic Packs? Hasbro: Admittedly, books that do not have visual representation are very low in consideration for us, simply because we can't pack in a story as a way to convey the context for a figure that otherwise the broader audience may not be familiar with. We do not intend to slight the novel fanbase, but we do think we have some figures that will keep them very satisfied over the next couple of years. As we look to the future, we want to evaluate how we can better take advantage of the characters from the novels. SWcollector.com: Jabba's holochess droid, BG-J38, has the same body as 8D8 but painted yellow and with a new head sculpt. The Death Star's supervisor droid, AV-6R7, has the same body as EV-9D9 but painted black and with a different head sculpt. Have you looked at these recently as a (relatively) easy way to get never been done characters out while utilizing existing molds? Hasbro: We have not looked at those but will at some point. On the surface, a holochess droid is less interesting than a physical droid. Thanks for the input. SWcollector.com: Wondered if you were doing any more Galactic Senate figures? Would really like to see from Episode III a Cellheim Anujo figure and Tundra Dowmeia. Hasbro: With so many cool themes to choose from that have high collector affinity, the Senate is one of those themes, along with Nemoidians, that is "in the mix" but not the highest on the list right now. Over the next couple of years we will be getting to them occasionally, but they won't be too prolific. Hopefully the occasional one will keep those shelf dios active. SWcollector.com: With a new Bantha and Tusken Raider on the way from Toys "R" Us next year, what are the chances of getting, say, a reworked Jabba the Hutt from ROTJ with his dias and maybe a sitting Slave Leia and Salacious Crumb, along with a bunch of accessories? This would be a great set. Hasbro: We are looking at a new Jabba sometime but it won't be in 2007. By the way - the Bantha on the way is a redeco, not a totally new Bantha. SWcollector.com: How do you feel about characters that have been eliminated from the newer cuts (Special Editions, DVD releases) of the movies? The Wolfman (Lak Zivrak) came out right before the SE, but does the fact that he will no longer appears in new versions of ANH hurt his chances for a resculpt or re-release? The same goes for whether we will ever see the very similar Coyoteman or, my personal favorite, R2-A6? Hasbro: Since the original cuts have been reissued on DVD, we now still consider these characters to be under consideration. But it may take a long time to get to some of them. TheJawa.com: Hasbro mentioned in an earlier Q&A that one of the Revenge Of The Sith TRU exclusive Jedi Starfighters would be reissued in the 2007 line. Currently at least one etailer is listing an Anakin Skywalker jedi starfighter in one of their assault vehicle case assortments. Is the fighter that's being offered in this 30th Anniversary Collection assortment the green jedi starfighter that was previously a Toys R Us exclusive? Hasbro: Right now, it is the same (yellow) version. When we add these into the mix, it will be for the back half of 2007. TheJawa.com: The Jawa had previously asked about the possibility of coordinating figure releases with the release of vehicles that are somewhat character specific. The response we got was that it would be looked into in the future. Fast forward to the announcement of the Saga Legends lineup, and that series has brought us a couple of figures that do seem very well suited to being pilots, those being the Darth Maul for the Sith Infiltrator and Saesee Tiin for the Saesee Tiin Jedi Starfighter. Now with another new assault vehicle on the way in the V-Wing starfighter, can we expect a new Clone Pilot figure for this vehicle that is similar in deco to the V-Wing Pilot that was part of the Attacktix line? Hasbro: You have made a good point and that is why those two figures (Tiin and Maul) are in the line-up. However, we do not have a V-Wing pilot slated to go with the V-Wing as of this time. Eventually, it will be a figure we'll do but we do not have a timetable. Patience on that one. TheJawa.com: With many desirable clonetroopers being re-released next year for Saga Legends, would Hasbro consider finally giving us a "clean" variant of many of these troopers (perhaps as a running change?). For example it would be amazing to see the Evo Sandtrooper sergeant (white pauldron) and the RotS #41 clonetrooper without the dirt markings. Clones especially since for army builders it looks VERY bizarre to have an entire army of #41 clones with exactly the same dirt patterns. A clean version would save Hasbro money, give fans a new reason to add to their clone collections and customizers could also customize their own dirt patterns if so desired. Hasbro: But since Clones undergo the same training and are pretty much identical in all ways, the markings do make sense! You have a good point for pushing for variety and we'll look into it. However, we can't make any promises we'll be able to do this next year as the Saga Legends slate will be pretty crowded with the paint schemes we have commited to doing. Yakface.com: I was very excited when I picked up an Obi-Wan Kenobi #28 on sale at Target a few days ago. I could finally have a soft goods cape, unlit hilt, headset and stand all in one figure, but I was kind of disappointed the figure's foot wasn't deep enough for the stand. hasbro is releasing another Obi-Wan next year that has been retooled for the mouth piece, but will this version have a retooled peg hole in his foot? With all of the accessories that have been released with this great sculpt of Obi-Wan, dating back all the way to the ROTS Pilot version, I want him to at least be able to stand on his... stand without any problems. Hasbro: Thanks for the comment. The figure does have the same footpeg from this year's version and will ship that way to begin with, but we'll take your comment back to the enginneering team and see if we can make the hole deeper going forward. It’s tricky to get the peg that deep when a figure has a super-articulated foot because the foot peg cannot always be migrated to the thicker heel, so it may not be possible. Thanks. Yakface.com: I know the Q&A has had a lot of new vehicle and playset questions and you have told us why you don't make them, but fans are not convinced by these reasons because, they walk down the toy aisles seeing other large toy companies and small companies (who have less funding and resources than Hasbro, make new molds without the issues Hasbro has with making new molds) filling the shelves with new vehicles and playsets for their toy lines, which the retailers obviously don't mind selling in their shops and are being bought; many items could be listed in one store alone. GI Joe being an example of the outcome of this. I would of thought as a toy maker, Hasbro would want to constantly put out new product not just new packaging to keep it fresh, to be Innovative and up to date in your chosen business. For example Hasbro has said no to build-a-figure suggestions, but the next Buffy wave of figures will have it so it must be a good idea. This is the point most fans don’t get Hasbro turned it down; though the company will experiment with items like Choppers and Playskool etc. As well as fans, Kids want new Vehicles and Playsets to put their favourite figures in, as we all did when we were kids. Collectors will only buy so many Jedi Starfighter repaints before they've had enough and most kids will only want one of each different vehicle, again as we all did when we were young, because we wanted new ships not the same we already had but in a different colour. Sorry if this sounds more like a rant than a question, but this is the frustration many fans have, we feel let down compared to other fans and kids. You have given us some great figures and battle packs but what about the rest? My question boils down to how come you give reasons, saying you can't do something or you say retailers have an issue with shelf space, when other Toy companies are doing it and retailers are stocking it? Hasbro: Just because other companies are doing something does not mean it is a successful business model, or that even if it successful for them does not mean that it would be successful for Hasbro or for Star Wars to pursue. We cannot speak for other Hasbro brands, because they have different strategic objectives and make a decision to allocate their resources against the objectives that are going to be important for them to gain momentum with kids. However, we are committed to making new vehicles and that has been well-discussed, as vehicles are an important part of the play pattern. The development of playsets in an inordinately expensive, time-consuming and resource intensive endeavor that has not proven, in Star Wars, to be worth the investment. It literally means that we would be doing less of other things like figures or vehicles, and we do not think that this tradeoff is worth it. Yakface.com: Since the beginning of these Q & A's, (which I want to thank you for by the way) is there any upcoming product that has been given the go-ahead as a direct result of an idea from them, that perhaps otherwise wouldn't have been? I understand if you can't give out specifics right now, though if you did, it would be appreciated. Hasbro: There are a couple important ones. First, there are the Fans' Choice figures in the Saga Legends assortment for next year. While we do read the fan boards to see what folks are talking about, it was the questions about character reissues that got us to thinking about straight re-issues for some characters, which we would otherwise probably never have gotten to (like Pit Droids, for example). That led to to the vote, which really was an amazing thing and the end result is that we were able to accommodate many figures and many types of figures (troops, droids, and characters). The multi-pack of Battle Stands that will be coming out from HasbroToyShop next year is a another good example of something that we wanted to do at some point, but did not trigger specifically until the early Q&As got us to bring forward and finish the idea (look for these in May - 40 stands from all six films + some EU, for $9.99). Other than that, no specific new ideas have sprung from the Q&A, but some of the questions and back-and-forth have given us more confidence in pursuing certain ideas, some of which I cannot discuss right now. YodasNews.com: With the seemingly growing success of the 2" unleashed line especially with the playset style and the awesome snowspeeder , are you going to look into creating more vehicles in this scale? An AT-TE would be incredible. Also, can we look forward to some ewoks and/or a battle for the bunker playset for Endor? Hasbro: Actually, the figures themselves have been doing exceptionally well and the packs have found a new collecting audience of troop builders or desktop diorama builders, including a sizeable kid aucience too. However, sales for the scenes (the Snowspeeder and Hoth set) have been disappointing. We do not have plans to pursue more of these sets, but are expending the range of 2" Unleashed figure packs for next year in response to demand. YodasNews.com: Is there any chance we will be getting an updated version of klatuu from jabba's dungeon? Hasbro: At some point, it's a certainty. But when that will be we can't say for certain. YodasNews.com: HasbroToyShop.com has had some nice deals in 2006, especially the ability to get exclusives there. Any chance in 2007 you will offer solid case packs on the site? Hasbro: We are looking at this possibility. |
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