Putting aside my misgivings about the movie, the toys are not that bad looking. I think back to Armada, and how people complained. Many of the toys where objectively good, and the fans came around. I am looking forward to grabbing a Barricade and Brawl, and yes, Bumblebee. And, will review them as is fit. But, I will fiddle with them a bit first.
I do agree though, with the idea that Hasbro does not seem to be trying as hard as one might hope. As a whole, the movie venture is likely to be one of the biggest lost opportunities for the franchise, ever.