That's it for sure. I dunno... I've been thinning out my Transformers collection over the last few years anyway, but going back and looking over toys from before Armada... all the way back to the few G1 toys that I own, has really made me miss the time when Hasbro and Takara tried for something a bit more clever with each figure. They didn't always do that with every toy, but they did manage to put out a line of figures that had you curious about all of the characters.
How about "Toon-formers" or "Transformers Gang" or maybe "Optimus and Friends" instead?
All I'm saying, is that for years we've been hearing how kids today are "more sophisticated" and don't watch cartoons or play with toys as much. So Hasbro's way of dealing with that is to completely dummy down the Transformers concept?
They may be shooting for that 2-11 year old boy demographic, but I'd be really curious to know how many boys over the age of 5 or 6 are actually watching that show.




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