I read about this and went to check it out. However, I found the choices pathetically lacking. On most of the categories that ordinarily I'd have a vote for, anything I'd vote for wasn't even an option. (Cough, Star Wars, cough cough.)
I find it pretty funny that an option for "Movie Star of the Year" is Mr Incredible, who I assume is the hero of The Incredibles. There's no close date listed for voting, but the TV show airs December 4. Since voting probably won't go up to the last minute, that's not even a month that this movie will be out.
And where is the obvious choice for "Best Toy of the Year": the 20th Anniversary Optimus Prime? Oh, yeah, this is for the kiddies. Kids today don't want cool toys like we did when we were little. Which I suppose explains the Ms Pac Man game.
This is wacked, but feel free to vote if you have any interest.