Yes, kids. The "popular" FHM is going to cease publication soon. Famous for its barely dressed bimbos on the covers and within, it just couldn't sustain
an ere...readership against competitors like Maxim and Stuff.
EMAP Scraps U.S. Version of FHM Magazine
Wednesday December 13, 11:32 am ET EMAP Scraps U.S. Version of FHM Men's Magazine
LONDON (AP) -- British publisher Emap PLC said Wednesday that it is scrapping the U.S. version of its men's magazine, FHM.
Emap said conditions in the U.S. market have deteriorated over the past year and the company doesn't expect them to improve any time soon.
The company said it would continue to publish FHM in Britain and 30 other editions around the world.
The U.S. version was launched in 1999 and had battled to establish a profitable presence in a strongly competitive market.
"With conditions in the US worsening, we have decided to suspend publication to focus resources elsewhere on faster growth platforms," the company said.