I'm skeptical about many aspects of this. First, let's look at trends. Hasbro has recently raised the prices on previously released vehicles, such as the ARC-170 and the Gunship. If anything, I'm more likely to believe that the "super-deluxe" is just a previously released vehicle that will now be more expensive (yet another Gunship variant, perhaps) or a new vehicle that would previously have been at a lower price point (Twilight).
When I look at the slide, though I would love to see, buy, and display a new, better AT-AT, I think why would a slide designed to market an AT-AT have CW characters as the background template image? Further, at only 5 weeks away from Toy Fair, shouldn't there be an image that is of the actual product instead of the film? If the slide turns out to be false, I would not be too surprised.
If an AT-AT is to be redone, and it cannot be redone to a very much larger scale, $100 seems inadequate for the price, given what Hasbro is charging us for these days. If they'll slap a near $70 price tag for vehicles that were $30 not too long ago, at this cost/quality ratio, is a $100-quality AT-AT what we want? While I own and enjoy both the AT-TE and Turbo Tank, for an AT-TE with longer legs or a Turbo Tank with legs, why should Hasbro bother?
Now if the idea is to go BMF on the AT-AT, I'm all in.