New Target DCPI numbers

[Maradona]

I'm skeptical about many aspects of this. First, let's look at trends. Hasbro has recently raised the prices on previously released vehicles, such as the ARC-170 and the Gunship. If anything, I'm more likely to believe that the "super-deluxe" is just a previously released vehicle that will now be more expensive (yet another Gunship variant, perhaps) or a new vehicle that would previously have been at a lower price point (Twilight).

When I look at the slide, though I would love to see, buy, and display a new, better AT-AT, I think why would a slide designed to market an AT-AT have CW characters as the background template image? Further, at only 5 weeks away from Toy Fair, shouldn't there be an image that is of the actual product instead of the film? If the slide turns out to be false, I would not be too surprised.

If an AT-AT is to be redone, and it cannot be redone to a very much larger scale, $100 seems inadequate for the price, given what Hasbro is charging us for these days. If they'll slap a near $70 price tag for vehicles that were $30 not too long ago, at this cost/quality ratio, is a $100-quality AT-AT what we want? While I own and enjoy both the AT-TE and Turbo Tank, for an AT-TE with longer legs or a Turbo Tank with legs, why should Hasbro bother?

Now if the idea is to go BMF on the AT-AT, I'm all in.

[bigbarada]

I too would buy a sail barge, but a new and better AT-AT is at the top of my list for Star Wars toys that I have to have. Now I need to find the AT-AT driver and snowspeeder Luke figures, just in case.

I would also like to see a Sail Barge toy, but it's not the #1 spot on my "most wanted vehicles" list. In fact, it might not even be in the top 5. I would prefer to see a correctly scaled Tatooine Skiff before a Sail Barge.

However, a new AT-AT is definitely at the top of my list. No other vehicle even comes close as far as I'm concerned.

[bigbarada]

If anything, I'm more likely to believe that the "super-deluxe" is just a previously released vehicle that will now be more expensive (yet another Gunship variant, perhaps) or a new vehicle that would previously have been at a lower price point (Twilight).

That would absolutely kill the line, there is no two ways about it. Hasbro is smarter than that.

Keep in mind that these toys require a lead time of at least a year, so planning for the 2009 line would have been completed in late-2007 or maybe even early-2008, long before the economic crash in fall of 2008. So the price increases of 2009 combined with the recession was just unfortunate timing for Hasbro, not a result of bad planning.