This Variety article includes a quote from Hasbro CEO Brian Goldner:
There have been rumors that both AOTC and ROTS will make the 3-D rounds next year, but is that all that this "new event" could entail? Might this tie into the "big surprise" coming at the Celebration VI closing ceremonies? Always in motion is the future . . .Goldner ran through 2013 which boasts ''G.I. Joe: Retaliation,'' ''Iron Man 3,'' an untitled ''Star Trek'' sequel, ''The Wolverine'' and ''Thor: The Dark World.'' He said Hasbro will partner with LucasFilm on a ''new event'' he declined to name that he said Lucas will announce in late August at the Star Wars convention in Orlando. ''They do have major plans for 3D in 2013,'' he said.