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  1. #11
    Not only R2-D2, but Luke (normal version) and Luke X-wing pilot. It was the tech. they had at that time that made those faces so funny.
    As always...........L

  2. #12
    Originally posted by rbaumhauer
    Does anybody else think that this is another thing that "Star Wars" marked the end of - the genuine build-up of public anticipation over time, rather than "this week, this movie is a MUST SEE, easily the best thing since sliced week, after the reviews come out that it SUCKED, we'll have a new product to sell to you."

    I totally agree! One major thing ANH had going for it: there was simply nothing else like it at the time. Now Star Wars has inspired so many sci-fi and adventure films that Ep1 premiered in a saturated market where people see big budget SP/FX movies as old hat.

    Plus, marketing has gotten waaaay out of hand. Ep1 was clearly too much as far as liscensed products go. Hopefully, with retailers treating SW like the plague, Ep2 merchandise will be less overwhelming.
    Civilized men are more discourteous than savages because they know they can be impolite without having their skulls split. - Robert E. Howard

  3. #13
    Though the rush to get product to market and the lack of the technology we have today entered heavily into the look of a lot of the figures of the vintage line, you have to bear in mind that most of the circumstance was pure economics. The most important factor, this had NEVER been done before. Kenner was taking a huge risk in producing such tiny figures (inventing the modern small action figure scale), not to mention buying a license that EVERY toy manufacturer had refused (and today covet). Economic factor number two is the cost of producing molded plastic figures. To reduce the economic risk, Kenner mandated that all figures be designed to utilize the most simple mold procedures available. No complex, multipart molds could be produced, so designers and sculpters had to bear that in mind. Given the tremendous constraints, they churned out some remarkable products. The real scramble to get product to market came from the lag between buying the license, tooling up to produce, and suddenly discovering that Star Wars was going to be an international hit, but that had little impact on the quality of the sculpts and molds as those decisions were made long before the release of the film and the subsequent explosion of popularity and demand. No one would have dreampt of releasing a toy line based on a movie BEFORE the film was released, or even (back then) at the same time (Summer) that the film is released. By today's standards, Kenner was really caught with their pants down from a production standpoint, but it is far too easy to retrofit the history to fit the contemporary market. Remember that Kenner was a pioneer in this regard. Prior to Star Wars, their top selling toy was Play Dough!
    "Does the name "Dingo" mean anything to you?" - Jedi Boulton to DingoDad at the October Dallas ComiCon.


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